For boutique and independent hotels

Keep the Personal Touch Without the Paperwork

Give guests the discreet, personal service your hotel is known for, with simple tools that fit a small team.

Boutique & Independent

70M+ guest experiences across hundreds of thousands of rooms.

Airelles
Atlantis the Palm Limited
Ballys Corporation
Beemok Hospitality Collection
Boutique Group
COMO Hotels and Resorts
Constance Hospitality Management
Cordis Hotels & Resorts
Corinthia Hotels
Crane Resorts
Dart Interests
Dorchester Collection
easyHotel Plc
Ennismore International Management Ltd
Equinox Holdings, Inc
Fairmont Hotels & Resorts, Inc.
FontaineBleau Resorts
Four Seasons Hotels and Resorts
Grace Bay Resorts
Grosvenor House Suites
IHG (InterContinental Hotels Group)
Kulm Group
Loews Hotels and Resorts
Lore Group
Mandarin Oriental Hotel Group
Maybourne Hotel Group
MML Hospitality
Mollie's Motel & Diner
MOOI Apartments
Mr. C Hotels & Residences
Muir, Autograph Collection
New Living
Nobu Hotels
One&Only Resorts
Paradox Hotels
Quinta do Lago
Raffles Hotels
Rare Finds
Red Sea Global Hospitality
Regent International Hotels
Resorts World Las Vegas
Rocco Forte Hotels
Rosewood Hotel Group
Sea Containers London
Siro Hotels
The Alpina Gstaad
The Celtic Collection
The Loren Hotels
The Set Collection
The St Clement
Whitbread PLC
Yotel
Sound familiar?

Where Independent Hotels Feel the Squeeze

Three things hotel teams tell us they want fixed first.

A Small Team Doing Everything

The same few people cover the desk, the phone, and the guest messages, so a busy hour means something gets missed.

Personal Service That Lives in Heads

Your best touches depend on who remembers what. When someone's off shift, the detail goes with them.

Systems Built for Chains

Enterprise tools come with long set-ups and features you'll never use, when you need something simple that works from the start.

Alliants logo
What changes

Look after every guest the way only an independent can.

Messages, requests, and guest notes sit in one simple workspace, so a small team can deliver service that feels personal at every step.

Alliants Messaging icon

Every Channel, One Inbox

Guests reach you on WhatsApp, SMS, email, and more. Your team replies from one inbox, with translation across more than 100 languages.

Alliants Concierge icon

Requests Tracked, Not Scribbled

A smart request inbox and a black book of your trusted vendors keep recommendations and bookings in one place.

Your Brand, Your Guest App

A fully branded app with no download gives guests one hub for chat, requests, and your recommendations.

Alliants Allin AI icon

Cover for the Quiet Hours

Allin AI answers routine questions around the clock in the guest's language, and hands over to your team when a person is needed.

Discover the Alliants Guest Experience Platform

Book a demo

Speak with one of our guest experience experts. 30 minutes, built around your team and your property.

Real hotels.
‍Real feedback.
Real Feedback.

Hear from the hotel teams who work with us every day.

Upgrade your digital guest journey today.

Book 30 minutes with an Alliants expert. Tell us how your team works today and we'll show you how little needs to change.

Results

Measured results for hotel teams

We measure what counts. Faster replies, fewer steps, more time for guests.

125k+

Rooms on Alliants

60%

Faster guest replies

525

Hotels & resorts

70M

Guest experiences

Your rollout

Fast setup.
Lifelong support.

We handle the heavy lifting, so your team keeps running the hotel. Four simple steps get you live, and our support and training stay with you for as long as you are with us.

Kick-off

Start with a call

A call with the team who will set you up. We confirm which products you are going live with, how they connect to your property management system (PMS), and who your point person at the hotel will be.

Setup

You brief, we build

You complete one setup form: your PMS, guest channels, logo, and colours. We build your guest pages, connect your systems, and test everything with example requests and bookings before any guest sees it.

Training

Hands on, not slides

One live session online, around one hour, where your team uses the platform rather than watching someone else use it. Your head concierge can train the rest, with product guides to hand.

Go live

Welcome the first guest

Guests start using it and your team already knows it. Go live is the start, not the finish. Our support and training stay with you, from day one to the next new starter.

Fully integrated

Your systems, finally talking to each other.

You do not need more software. You need fewer tools that work together. Alliants puts the whole stay in one place.

Join the Hotels & Resorts achieving a 95% guest engagement rate

Built around your property

We tailor the walkthrough to your rooms, your team and your current guest journey.

Request a tailored demo call

Tell us a little about your property and we'll shape the call around it.

You can withdraw your consent at any time by clicking the unsubscribe link found at the bottom of any email. Learn more in our Privacy Notice.

We'll be in touch within one working day to find a time that suits you. Your details stay with Alliants.

Oops! Something went wrong while submitting the form.

Questions? Answers.

Straight answers for hotel people who want to know how it works.

The Basics

What does Alliants offer a small independent hotel?

One simple workspace for guest messages, requests and guest notes, so a small team can keep service personal. Alliants Messaging brings every channel into one inbox, Alliants Concierge tracks requests and your trusted local contacts, Alliants Guest App gives guests a branded hub, and Allin AI covers routine questions. They share one guest profile, so the detail does not live only in someone's head.

We are a small hotel. Is this built for chains, or will it fit us?

It fits the way you run. Modules are switched on per property, so you run only what your team needs and nothing more. Staff use Alliants in a browser with nothing to install, and onboarding sets up your channels, departments and opening hours for you. Talk to our team about the right starting point for a hotel your size.

How is this different from a shared WhatsApp group and a busy phone?

Messaging puts every guest conversation in one inbox, so nobody has to pass messages on by hand. Each channel routes to a default department, and staff can assign, transfer or bring in a colleague, leave internal notes and tag people with @mentions. Every conversation is tied to the guest's profile, so the history is there for whoever picks it up next.

Which Alliants products make up this set-up?

Four products do most of the work. Alliants Messaging is your one inbox, Alliants Concierge holds requests and your black book of vendors, Alliants Guest App is the branded hub guests open from a link, and Allin AI answers routine questions. They sit on Alliants Core Platform, which is included with every brand and keeps one profile for each guest.

Will technology take the personal touch out of our service?

No. Alliants is built to give your team more time for the moments that need a person, never to replace them. Routine questions, routing and admin run in the background, and anything that needs care or judgement goes straight to a colleague. Guests who would rather talk to someone at the desk still can.

For Your Guests

How can guests get in touch with us?

On the channel they already use: WhatsApp, text message, email, web chat or the guest app, plus Messenger, Instagram, LINE, Telegram, Viber and WeChat. Text message and WhatsApp messages from the same guest merge into one conversation, and your team replies from the one inbox, whichever channel the guest chose.

Do guests have to download an app, and will it look like our hotel?

Guests download nothing. Guest App opens from a link in any browser and carries your colours, logos and fonts, and your own web address if you choose. Chat, requests and your recommendations sit in one place for the stay. Guests see your brand, not ours.

What if a guest writes to us in another language?

They write in their own language and your team replies in theirs. Incoming messages are translated for staff and replies are translated as they are sent, across more than 100 languages. Staff always see the text they typed and the guest's original message beside each translation, so nothing gets lost.

What happens when a guest messages at night or out of hours?

They get an answer, not silence. Allin AI replies to routine questions around the clock in the guest's language, using your own knowledge base, and hands over to your team with a summary when a person is needed. You can also set an out-of-hours reply for each department. You choose the channels, and Alliants switches on automatic replies for your brand.

Can we share local recommendations and help guests plan their stay?

Yes. Your team can publish pages about the hotel and the neighbourhood, with recommended local experiences, in Guest App. With Concierge, bookings and requests sit on a live itinerary the guest can follow, and guests can browse Concierge Recommends, the venues your team has picked for them. Some features depend on your property, so ask your Alliants contact.

For Your Team

Will this add to the workload of a small team?

It is built to take work off the desk. Each channel routes to a default department, so messages land with the right person, and smart views with live counts show what needs attention. You can switch on auto-assign so new work goes to the colleague with the fewest open items, with a limit per person, and rules flag any message left waiting too long.

How do we keep guest preferences so service does not depend on who is on shift?

Every guest has one profile holding contact details, room preferences, bookings, requests, conversations and consent, and your brand sets its own preference questions. Staff leave internal notes in a conversation and tag colleagues with @mentions. The Staff App also shows the overnight handover on the Today page, so the next shift starts with the full picture.

How do we track requests and our trusted local contacts?

In Concierge. One request inbox offers table, board and calendar views, and staff filter by type, vendor, status or room. The vendor black book holds your venues, suppliers and contacts with locations, opening details, policies and private notes, and staff can message vendors by text message or WhatsApp alongside guest conversations.

Who decides what Allin AI says, and can we step in?

You do. For each channel, AI can be off, suggest replies for staff to approve, or reply on its own. You set the topics that always go to a person, and staff can take over any conversation in one click and hand it back afterwards. Allin never changes a booking or other data without a confirmation from the guest or a colleague.

How do new or part-time staff learn it?

Inside the Staff App. Academy lessons tell, show, then let staff try each task, a welcome tour guides first-time users, and in-app support chat is one click away. You choose whether to switch Academy on. Alliants also offers online courses in Alliants University and step-by-step Product Guides, some with guided tours, from the Help and Support menu.

Set-Up and Integrations

Do we need an IT person to set it up or run it?

No. We switch the modules on for your brand, and channels, departments, business hours and escalation rules are set up for each property during onboarding. Staff use alliants.ai in a browser with nothing to install, and the Staff App is included with every brand. Managers with the right permission can change response times, alerts and opening hours in settings without a developer.

Will it work with our property management system?

Alliants works alongside your property management system (PMS) rather than replacing it, keeping bookings, guest profiles and rooms in step. It connects to Oracle OPERA Cloud, HotelKey, Shiji, Apaleo, Mews, StayNTouch, Infor HMS and iReckonu, and we confirm your exact system before you commit. If yours is not on the list, talk to our team.

We run guest chats on WhatsApp today. Can we move that across?

WhatsApp is a supported channel, connected through Meta's WhatsApp Business Cloud API or Twilio. Your team then replies from the shared inbox, and Messaging tracks WhatsApp's 24-hour window and guides staff to an approved template once it has closed. A set-up wizard checks each channel's credentials before it goes live. Talk to our team about moving over your current number.

How do we teach Allin AI about our own hotel?

You tell it. Your team adds web pages, files and typed answers in one place, follows a checklist of what guests ask most, and can test a question to see what Allin would find. A guided set-up covers the assistant's name, tone, formality, emoji use and sign-off, so it sounds like your hotel.

How is our branded guest app set up?

We configure it with you during onboarding. One settings page covers whether the app is published, its web address, how guests sign in and which sections appear, and your colours, logos and fonts are applied to every screen. Sections such as chat, check-in or keys appear when their module is switched on, so you show only what you use.

Security and Data

Is Alliants certified for information security?

Yes. Alliants is ISO 27001 certified. Security is built into the platform, from how staff sign in to how guest data is stored and erased, so you do not need an IT department to manage it. If an owner or insurer wants to review our documentation, our security and legal teams will send the compliance documents the review needs.

Where is our guest data held?

On Amazon Web Services, in one regional deployment for your brand: Europe, the United States or Asia Pacific. Your guest data sits in its own dedicated database, is encrypted in transit, and is never matched or shared with another brand.

How do we control who on our team can see guest details?

Staff sign in with your own single sign-on (SSO), or with passkeys and passwords that meet your rules, and multi-factor authentication can be required. Permissions are role-based and scoped to a property or department, so a seasonal colleague sees only what their role needs. Access ends the moment a colleague is deactivated.

How do you handle consent and guest data requests?

Consent is held per guest and per channel and checked before any message is sent, and STOP requests are honoured. When a guest asks to be erased, their data is cleared across every related record, including conversations, AI summaries and drafts, and we keep a record of what was removed without holding any of their details.

What stops Allin AI saying the wrong thing to a guest?

Guests are told they are talking to AI, in line with Article 50 of the EU AI Act. Allin verifies a guest before sharing booking details, asks for confirmation before changing anything, and every reply is checked before it goes out. When it cannot help, it hands over to your team with a summary.

Getting Started

How can we see it working for a team our size?

Book 30 minutes with an Alliants expert. Tell us how your team works today and we will show you the platform running in a hotel like yours, and how little would need to change. We will talk through how it fits your property and your systems.

Can we start with just messaging and add more later?

Yes. Modules are switched on per property, so you can begin with one goal and grow. Messaging and Allin AI are both part of the Signature, Messaging and All-In bundles, Concierge is in the Signature and All-In bundles, and Guest App is in the All-In Bundle. Core Platform is in every bundle. Talk to our team about the right fit.

How is Alliants priced for a hotel like ours?

Per room per month for the bundle you choose, with a one-off setup for each property, and messaging and key usage included up to a fair usage level. Because it is based on your room count, the price follows the size of your hotel. Talk to our team for a quote.

How long does it take to go live, and what help do we get?

It depends on your property and systems, so we agree the plan and dates with you before you sign. Onboarding covers your property management system connection, guest channels, departments and opening hours, plus virtual training. A live online session can train one or two people at the hotel, such as your head concierge, who then pass it on to the team.

Still have questions?

Talk to a real person. We know hospitality.

Certified, trusted and secure