Nobu Hotel London Portman Square

The brief

Nobu Hotels blend modern cool luxury and minimal Japanese tradition into the concept of a lifestyle hotel. Working closely with the Nobu team in London, Alliants tailored our Alliants Experience Platform to help Nobu:

• Digitise the customer experience and business processes to reduce physical touchpoints;
• Create contextual one-to-one relationships via messaging;
• Track requests and their status across the Nobu brand, location, department, and vendor;
• And help leverage data to make faster decisions and develop growth strategies.

Our solution

The Alliants team created a guest app which places the guest at the heart of the customer journey.

The mobile app enables guests to:

• Reserve their stay, confirm dinner and view their itinerary.
• Chat with the Nobu Hotel teams on multiple platforms in over 100+ languages via their mobile device.
• Easy check-in and check-out.
• Use a digital key to access their room.
• Book 24-hour in-room dining.
• Ask the Nobu team for recommendations for local places to visit.

What our clients say

Able to engage with guests easily and keeps everything clear and concise - guests really appreciate the almost immediate response time - Great support from the Alliants team whenever required - Lots of future opportunity to further enhance the guest experience with things like Mobile Key, and chat options including WeChat.

Stephanie - Front of House Manager, Nobu Hotel London Portman Square